Acta Universitatis Danubius. Œconomica, Vol 14, No 3 (2018)

Abstract

The purpose of this research is to bring into attention a problem that affects not only the banks, the economy, but also the people, as the risk and competition of the financial-banking market are one of the most important challenges. As for the approach used to put into light the research evidence there were used observation, analyzing data and case-study. Thus, we tried to make a revue of the international aspects of the topic - resulted from the prior literature, together with a picture of the Romanian study-case, making a balance between theoretical concepts and practical activity in this area. The results of this paper could be useful both for groups of: academics, students, administrators and bank-stuff, and as for the common clients of the bank system.