Acta Universitatis Danubius. Communicatio, Vol 6, No 1 (2012)

Abstract

This paper aims to bring a contribution to understanding the role of information technology tools in the organizational communication, starting from the framing of concepts like organizational communication and information technology approached by authors such as: Shannon, Weaver, Neilson, Pasternack & Viscio, Kearney etc. Then, the paper aims to go further into identifying certain explanatory dimensions of the information technology tools. This paper moves from the social interaction aspects to the virtual ones, once with the development of modern means of communication. In this aspect, the paper tries to shed light on how the use of new information technology tools, mainly the Intranet, Extranet and the Website, affects the ways in which organization’s employees interact inside the organization.