EuroEconomica, Vol 25, No 2 (2010)

Research concerning the need of capitalizing on the material resources in sports marketing

Laurentiu Gabriel TALAGHIR, Victoria GHEONEA, Gabriel Marian MANOLACHE


This dissertation is trying to increase awareness regarding the unexploited material resources that the Faculty of Physical Education and Sports owns. In the context of the increased interest in practicing sports, a better utilization would determine significant financial benefits


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