Acta Universitatis Danubius. Communicatio, Vol 9, No 2 (2015)

You Tube Video Genres. Amateur how-to Videos Versus Professional Tutorials

Andreea Mogoș, Constantin Trofin

Abstract


In spite of the fact that there is a vast literature on traditional textual and visual genre classifications, the categorization of web content is still a difficult task, because this medium is fluid, unstable and fast-paced on one hand and, on the other hand, the genre classifications are socially constructed through the tagging process and the interactions (commenting, rating, chatting). This paper focuses on YouTube tutorials and aims to compare video tutorials produced by professionals with amateur video tutorials.    


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